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Tag Archives: Conferences
TECHNOLOGY
Looking UP in San Diego
Posted on 2013-05-06 19:28:57 by Jared
Med Device Conference at the Edge of Big Changes by Bill Drummy [caption id="attachment_1096" align="alignright" width="300" caption="Nevermind Kurt" style="font-size:8px"][/caption] I'm just back ...
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MARKETING
Going With The Radical Flow
Posted on 2013-04-08 19:30:36 by Jared
Futurist David Houle maps the implications of the “transformation decade” for pharma marketers So I'm just back from the DTC National conference in DC (#DTCN2013). I was one of the leaders...
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MARKETING
Epharma Conference Report: Impressive Panels, Meaty Topics, and Why You Can’t Feed People like Horses
Posted on 2013-03-15 02:00:02 by Jared
People usually say "you didn’t miss anything" when I ask them about a conference I missed. But for those of you missed last week's ePharma Summit in NYC, you actually did miss something. Not...
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MARKETING
“Well, I’d pushback on that…”
Posted on 2012-09-27 02:06:50 by Jared
Polarizing commentary from Bill Drummy is certainly nothing new, the Heartbeat Founder and CEO makes a habit of at least evoking some serious thought, if not causing a flat-out ruckus. Such was the...
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TECHNOLOGY
DTC Conference Futurist Panel: Turtles in a Rabbit Race
Posted on 2011-10-12 20:24:39 by Jared
Fall conference season started with a bang as recent DTC Hall of Fame inductee, Heartbeat Ideas own Bill Drummy, attended the DTC Perspectives' "Marketing to the Digital Consumer" Conference where...
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MARKETING
Social Media & Pharma: How a Red Herring Can Turn Into a Whale
Posted on 2011-02-14 21:17:57 by admin
It's always fun to be accused of intellectual inconsistency in front of 500 people. Last week at the ePharma summit in NYC, I said that "social media in Pharma is a big fat red herring." By which I...
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