Sorry, but your web browser is out of date.

Sure, we liked Firefox 3.6 as much as the next guy, but that was quite some time ago. We've built this site to work in modern browsers, so if you can see our site at all, it's going to be a much poorer experience than intended. To get the best possible experience from this website (and many others), consider upgrading your browser (should link to http://www.mozilla.org/en-US/firefox/new/).

BILLSBLOG

Health 2.0 Takeaways

Much like TEDMED, Health 2.0 is one of the industry's most well-known and influential events. But despite the similarities in size, scale, and theme, stark differences between these healthcare...


Read More »
BILLSBLOG

TEDMED Takeaways

Few health-focused conferences pack the inspirational and thought-provoking wallop of TEDMED. Like a cerebral tidal wave, the immersive 3-day gathering once again united a global community of the...


Read More »
TECHNOLOGY

Checkmate? Apple & Google Crash the Health Tracking Game

When Apple and Google make moves, they tend to be big. Not companies known for playing it safe or just dipping their toes in the water, we can all assume that the implications of their endeavors...


Read More »
MEDIA

Social Media-Friendly FDA Reverses Course

Sometimes it's one step forward, two steps back… particularly when it comes to the FDA and digital marketing guidelines. This week the FDA released 2 of the promised 3 additional guidelines for...


Read More »
MARKETING

SXSW, the hottest healthcare conference?

Lingerie models, Edward Snowden, & Talking Robots? No, it's not a flashback from a very strange dream; it's just a handful of highlights from South By Southwest (SXSW) Interactive in Austin, TX...


Read More »
MARKETING

The FDA Safety Dance

First they're pro social media, and now they're considering lessening the important safety information requirements on pharmaceutical ads?! Who are these people and what have they done with our...


Read More »
MARKETING

The FDA Wants You to Get Social

Heartbeaters were giddy (we're a geeky bunch) when the FDA released its not-so-succinctly-titled Guidance for Industry: Fulfilling Regulatory Requirements for Postmarketing Submissions of Interactive ...


Read More »
TECHNOLOGY

Healthwear Explosion on the Horizon

It's been predicted before (pretty much every year for the last five years or so) but this year it may finally be real: The explosion of intelligent, health-oriented devices may have reached escape...


Read More »
MARKETING

Well is the Word

It's all about Wellness these days. We're in the age of the new super-knowledgeable consumer –- empowered like never before with access to free flowing health information and influence over their...


Read More »
MARKETING

Agency-Client Couples Counseling

What do Clients really think about their Agencies? And what consensus have Agencies come to about their Clients? There's no arguing that the healthcare industry has undergone some dramatic changes...


Read More »
MARKETING

Merger in the Media

Heartbeat was thrilled to announce today that is has merged with Saatchi & Saatchi Wellness and joined the Publicis Healthcare Communications Group. Forming a new, formidable, future-forward...


Read More »
BILLSBLOG

LEGOs, SmartWatches and Sugar: What I learned at ePharma West

Last week I was a speaker at the ePharma Summit West in San Francisco venued, refreshingly, in downtown San Francisco, rather than out at an airport hotel (not mentioning any names Digital Pharma...


Read More »
BILL'S BLOG

Health 2.0 Takeaways

Posted on Nov 12, 2014

BILL'S BLOG

TEDMED Takeaways

Posted on Sep 24, 2014

TECHNOLOGY

Checkmate? Apple & Google Crash the Health Tracking Game

Posted on Jun 20, 2014

MEDIA

Social Media-Friendly FDA Reverses Course

Posted on Jun 19, 2014

MARKETING

SXSW, the hottest healthcare conference?

Posted on Mar 28, 2014

MARKETING

The FDA Safety Dance

Posted on Mar 14, 2014

MARKETING

The FDA Wants You to Get Social

Posted on Feb 25, 2014

TECHNOLOGY

Healthwear Explosion on the Horizon

Posted on Jan 24, 2014

MARKETING

Well is the Word

Posted on Jan 14, 2014

MARKETING

Agency-Client Couples Counseling

Posted on Dec 4, 2013

MARKETING

Merger in the Media

Posted on Oct 30, 2013

BILL'S BLOG

LEGOs, SmartWatches and Sugar: What I learned at ePharma West

Posted on Sep 27, 2013

IdeaNo.1: Reinvented eDetail